An Agriculture Marketing Agency with Deep Industry Roots
Turning strategy into action across agriculture.
We’re MorganMyers, and We Know Ag
More than that – we live it, breathe it, and know how to move within it.
For 40+ years our agency has worked alongside brands and organizations focused on moving the agriculture industry forward. It’s more than an 8-5 job, because you’ll also find many of us running our own farms and taking care of our own livestock. We get it – the nuances, the challenges, the many stakeholders involved. And we love working to make the complex simple.
That’s where you’ll find us: in the thick of it, building strategies so your marketing and communications don’t just stick, but move your business and the industry forward in meaningful ways.
Where Strategy Holds Together Across Agriculture
We break silos and work across the areas where decisions take shape.
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Farmer engagement
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Issues management
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Trade relations
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Consumer outreach
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Retail activation
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Animal health and nutrition
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Crop production
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Influencer strategy
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Government relations
Agriculture Marketing Across the System
Farmer groups. Commodity boards. Ag tech. Agribusiness. Animal health, and beyond. Organizations we’ve helped move:
Our Work in the Field, Delivering Results that Matter.
Passion for agriculture is just the starting point. Results are what count. Here’s how our work delivers.
Merck Animal Health Banamine Transdermal Product Launch Makes Headlines, Equips Vets With a New Tool in Pain Management
Create brand name awareness of Banamine Transdermal as the first and only FDA-approved pour-on relief for pain and fever in cattle.
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Illinois Farm Families® Program Builds Consumer Trust
Feeding consumers’ appetite for food transparency while building trust in farmers.
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Illinois Corn Marketing Board Anthem Video Connects on Shared Values
Position Illinois corn farmers as leaders and connect with consumers on the longevity and sustainability of family farms, farm families' values and corn farmers' role in the economy.
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Iowa Corn “Pump It Up” Campaign Increases Consumer Awareness of Ethanol Benefits
An engaging awareness campaign pumps up consumers about the benefits of ethanol and Unleaded 88.
Learn MoreProven Where It Counts.
Our work is measured by the impact it creates for the brands and organizations we represent.
The team at MorganMyers delivers meaningful media relations results. AgReliant Genetics brought MM on to help build and support an earned media strategy for its U.S. seed brands — AgriGold and LG Seeds. In year one, by deploying innovative, strategic, data-driven tactics, Share of Voice grew by more than 400% per brand. As a true partner, they bring thoughtful strategies backed by decades of experience in agriculture, strong media relationships, expert writing and editing skills, and unique ideas to engage with media in meaningful, industry-leading ways. They are true professionals with vast knowledge and the ability to deliver time and time again.
MorganMyers staff and leadership routinely go the extra mile to ensure that we are a critical voice and player in everything from design to execution. They are great communicators to me and my team and to the numerous other partners and players that we work with. Additionally, they share in the success that we enjoy, as a client, a partner and a team. They are a top-notch team of people in a top-shelf organization.
Iowa Corn partners with the MorganMyers team on a number of projects and programs! We value their partnership and expertise as an extension of our team! When we decided to redesign and create a new website, we looked to our MM team for their creativity and talent. Our website was a beast and working through it together simplified the process with the MM team’s attention to details and problem-solving approach. The project was successful with a full launch by our busy summer season. MM exceeded our expectations and we appreciate their partnership on the major revamp of our website to best communicate with our key audiences and share about Iowa Corn’s valuable work.
The MorganMyers team is top-notch and an integral extension of our team. They bring a deep understanding of our livestock business, customers and priorities. Their strategic counsel, responsiveness and industry insight help us communicate more effectively and deliver meaningful results.
MorganMyers has truly become a trusted partner we rely on. Their team’s knowledge of the industry is invaluable, and they have a real knack for bringing fresh ideas and creative solutions to the table. We’ve seen our marketing strategy and campaigns reach a whole new level, and we’re so grateful to have them in our corner.
The work it takes to grow across agriculture.
Building agriculture and animal health brands people trust. From brand positioning and visual identity to campaign development and creative execution, we help organizations translate complex products, technologies and ideas into brands that connect. Our work combines industry understanding, strategy and creative storytelling to build credibility, differentiate in the market and drive long-term preference.
Turning science and production into clear, useful stories. We develop content strategies grounded in audience needs, industry insights and the realities of agriculture to make complex information easier to understand and act on. From editorial planning and thought leadership to technical storytelling and channel strategy, we help brands deliver the right information to the right audiences at the right time.
Managing issues with speed, clarity and credibility. Agriculture and animal health organizations operate in highly visible, complex environments where issues can escalate quickly. We help brands prepare for and respond to emerging issues through crisis planning, messaging, monitoring and real-time communications designed to protect reputation and maintain stakeholder trust.
Reaching farmers, partners and stakeholders at key moments. We create data-driven paid media strategies across search, social, display, video and industry platforms to reach highly specific agriculture audiences. By combining audience insights, creative optimization and ongoing performance analysis, we help organizations build awareness, generate engagement and maximize media investment.
Placing your story across media, trade and industry voices. We develop earned media strategies that build awareness, credibility and influence within agriculture, animal health and the broader business community. Through media relations, thought leadership, executive visibility and strategic storytelling, we help organizations earn attention and strengthen their position within the industry.
Showing up where agriculture is discussed, debated and shared. We create social strategies and content that help brands participate authentically in industry conversations while building meaningful relationships with farmers, veterinarians, producers, partners and other stakeholders. Through community management, platform strategy and creative storytelling, we help organizations stay relevant and engaged.
Bringing digital visibility to your brand. We design and develop digital experiences that make complex agriculture products, technologies and information easy to navigate while improving visibility across traditional and AI-driven search. From website strategy and development to SEO, GEO, performance optimization and ongoing support, we help organizations stay discoverable wherever their audiences are looking for answers.
Let’s Roll Up Our Sleeves
If you’re operating in agriculture, you know what it takes. So do we. Let’s get to work.