AI

Ag retailers have long played a critical role in farm adoption of new technology, serving as a bridge, proof point and support resource for farmers evaluating new tools. That’s why their responses to MorganMyers’ survey on artificial intelligence use and attitudes caught us by surprise. To put it bluntly, agricultural retailers are dragging their feet...

When new technology emerges, not everyone embraces it at the same pace. Some people are eager to experiment, others prefer to wait until the value is proven, and many fall somewhere in between. It’s a pattern so common that it has a name: the Diffusion of Innovations Theory. As Dr. Serhat Kurt explains: “Adopting new...

Farmers and ranchers aren’t just curious about AI — they’re already putting it to work. Our recent study mapping farm adoption and attitudes toward artificial intelligence showed they’re using AI as a support tool and a time-saver to help run their operations. But they also told us they’d like it to do more. They can...

Are the farmers and retailers you work with using AI? The answer might surprise you. Our MorganMyers AI & Agriculture Report goes in depth on how these key groups are using AI for agriculture.

How your brand shows up in AI search results like ChatGPT, Google AI Overviews and more can be directly impacted by your social media presence. Discover how AI search tools reference social media and how to manage it.

Levelling up your content marketing in the age of ChatGPT? Find out what are best practices for GEO.

How does ChatGPT or Perplexity Search compare to traditional search engines? Check out our latest blog to find out.

Learn the answer behind the question “What is generative engine optimization?” in this overview covering the basics of AI in search.